Entrepreneurship, Toy Design
Entrepreneurship, Toy Design
Entrepreneurship, Toy Design
Nosework Set for Dogs
Nosework Set for Dogs
Nosework Set for Dogs
Sunny & Moony set
Sunny & Moony set
My Role
Representative
‘Sunny’ product design
User research
Prototyping
Usability test
Product detail page design
Marketing
The Team
Team Hani&Ruru, 2 Members
Brand Representative
Kyunghee Kim
Co-representative
Koojoo Kwon
Duration
06.2021-12.2021
Crowd Funding project on Wadiz
Sponsored by
Seoul Digital Blacksmith
Sunny & Moony nosework toy set for dogs
Sunny & Moony nosework toy set for dogs
This Nosework toy set is designed for dogs with experience playing with Nosework.
With the concept of sun and moon, its forms offer limitless nosework methods.
This Nosework toy set is designed for dogs with experience playing with Nosework.
With the concept of sun and moon, its forms offer limitless nosework methods.
Check Out our Crowd Funding Page!
Check Out our Crowd Funding Page!
Sunny & Moony nosework toy set
This Nosework toy set is designed for dogs
with experience playing with Nosework.
With the concept of sun and moon,
its forms offer limitless nosework methods.
Check Out our Crowd Funding Page!
Super Versatile!
Super Versatile!
Super Versatile!
Almost infinite ways to use!
Background
Background
Background
How can we suit the need of...
Dog owners to have better experience in playing with their dogs and endless challenge that will never let our dogs get bored?
How can we suit the need of...
Dog owners to have better experience in playing with their dogs and endless challenge that will never let our dogs get bored?
How can we suit the need of...
Dog owners to have better experience in playing with their dogs and endless challenge that will never let our dogs get bored?
Research & Insights
Research & Insights
User interview
User interview
User interview
Aim: Discovering painpoints and needs of users
Main target: ‘dog persons’ with experience in noseworks
Aim: Discovering painpoints and needs of users
Main target: users with experience in noseworks
Aim: Discovering painpoints and needs of users
Main target: ‘dog persons’ with experience in noseworks
Competitive analysis
Competitive analysis
Competitive analysis
Discovering strengths and weak points of our toy
Observing forms and functions(How to play) of dog toys
Discovering strengths and weak points of our toy
Observing forms and functions of dog toys
Discovering strengths and weak points of our toy
Observing forms and functions(How to play) of dog toys
User observation
User observation
User observation
A month of focused observation
Playing with noseworks at home
Giving missions with noseworks to see the duration
A month of focused observation
Playing with noseworks at home
Giving missions with noseworks to see the duration
A month of focused observation
Playing with noseworks at home
Giving missions with noseworks to see the duration
Sketch&Blueprint
Sketch&Blueprint
Sketch&Blueprint
Prototyping
CAD patterns, Soft Mock-ups
Prototyping
CAD patterns, Soft Mock-ups
Prototyping
CAD patterns, Soft Mock-ups
Usability Testing
Task: Find the hidden treats in the toy
User: 10 y.o. maltese dog with no prior experience in nosework
Observation focus: The time spent in finding the treat
Notable behaviors:
Sniffed more compared to cases with other toys
Used paws to dig the toy, looks eager to get the treat
User: 10 y.o. maltese dog with no prior experience in nosework
Observation focus: The time spent in finding the treat
Notable behaviors:
Sniffed more compared to other toys
Used paws to dig the toy, looks eager to get it
User: 10 y.o. dog with no experience in nosework
Observation focus: The time spent to get the treat
Notable behaviors:
Sniffed more compared to other toys
Used paws to dig the toy, looks eager to eat
Task: Put the whole toy in your handbag
User: College student who often hangs out with her dog
Observation focus: The amount of space the toy fills in the bag
Notable behaviors:
It didn’t take much time putting the toy into the bag
It took more than half of the space in a small handbag
User: College student who often hangs out with her dog
Observation focus: The amount of space the toy fills in the bag
Notable behaviors:
Didn’t take much time putting the toy
More than half of the space filled in a handbag
User: College student who hangs out with her dog
Observation focus: The space it fills in a handbag
Notable behaviors:
Didn’t take much time putting the toy
More than half of the space filled in a handbag
Final Product
Check out our Nosework Set on Wadiz!
Final Product
Check out our Nosework Set
on Wadiz!
